Orchestrating Omni-channel experience for the banking customer

    Banking-omni-channel

    The digital landscape today is very different from what it was even a few months ago. With the swiftness in adapting to the digital, the surge in online transactions, the explosion of social media channels, and the use of big data, the digital landscape has evolved, and how!
    Continue reading Orchestrating Omni-channel experience for the banking customer

    H. C. Madhavi

    Madhavi has a rich experience of a decade-and-a-half working for Intense Technologies in various marketing roles. She is closely associated in research and client interactions to comprehend customer experience challenges and ways of addressing them proactively by re-aligning existing IT infrastructure. She plays a key role in evolving the positioning of the company. Content marketing and developing thought leadership for Intense Technologies are her passions. She has spearheaded, and continues to drive the digital marketing initiatives at Intense.A management graduate in Marketing and IT, she has been recognized as one of the most talented marketing professionals in India by World Marketing Congress in 2014 and 2015.

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    Customer Experience, the key battleground for differentiation

    customer-experience-the key-battleground-fo- differentiation

    Historically, banks worked in a completely physical world, so you had a number of branches, customer care departments, loan departments across banks in different locations. The premise always being building a good customer base, customer loyalty and trust. Continue reading Customer Experience, the key battleground for differentiation

    H. C. Madhavi

    Madhavi has a rich experience of a decade-and-a-half working for Intense Technologies in various marketing roles. She is closely associated in research and client interactions to comprehend customer experience challenges and ways of addressing them proactively by re-aligning existing IT infrastructure. She plays a key role in evolving the positioning of the company. Content marketing and developing thought leadership for Intense Technologies are her passions. She has spearheaded, and continues to drive the digital marketing initiatives at Intense.A management graduate in Marketing and IT, she has been recognized as one of the most talented marketing professionals in India by World Marketing Congress in 2014 and 2015.

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    IT, Business and the power of collaboration

    low-code-annual-report

    Not long ago, every time business users needed a specific change in a software application, their go-to squad would be the already overworked programmers from IT department. Continue reading IT, Business and the power of collaboration

    Anisha Shastri

    Anisha Shastri comes with a diverse experience of working with large enterprises, SMEs and startups. Along with working on innovative digital platforms, her expertise lies in building corporate and product strategies. Having consulted for large clients in the Telecommunications, BFSI and Health Care industries, she comes with immense domain knowledge in these industries and a strong passion to help enterprises adapt to platforms to build a competitive edge. She holds an MBA in Entrepreneurship from Babson College, U.S.A and a Bachelor of Engineering, Information Technology from Osmania University. Currently, Anisha handles business strategy and overseas growth for Intense.

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    Intelligent Technology, Intelligent Enterprises

    Intelligent Technology, Intelligent Enterprises

    Intelligent Enterprises are surely changing the way we live and work. Innovation accelerators such as AI and Machine Learning have transformed the way we interact. From delivering consistent communications, relevant content and recommendations to Omni-channel customer experience, technology empowers customers to access or work on multiple systems or devices, thus eliminating tedious, repetitive works.

    Continue reading Intelligent Technology, Intelligent Enterprises

    H. C. Madhavi

    Madhavi has a rich experience of a decade-and-a-half working for Intense Technologies in various marketing roles. She is closely associated in research and client interactions to comprehend customer experience challenges and ways of addressing them proactively by re-aligning existing IT infrastructure. She plays a key role in evolving the positioning of the company. Content marketing and developing thought leadership for Intense Technologies are her passions. She has spearheaded, and continues to drive the digital marketing initiatives at Intense.A management graduate in Marketing and IT, she has been recognized as one of the most talented marketing professionals in India by World Marketing Congress in 2014 and 2015.

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    Reimagining Enterprises with Digital Platforms

    Reimagining Enterprises with Digital Platforms

    Reimagining is rethinking how enterprises do business. To remain relevant in the digital age, every organization has to find new ways of redefining the value proposition they offer.

    People, process and technology are elements that are imperative to reinvention and transformation. A digital platform binds these elements to achieve business objectives successfully. Continue reading Reimagining Enterprises with Digital Platforms

    H. C. Madhavi

    Madhavi has a rich experience of a decade-and-a-half working for Intense Technologies in various marketing roles. She is closely associated in research and client interactions to comprehend customer experience challenges and ways of addressing them proactively by re-aligning existing IT infrastructure. She plays a key role in evolving the positioning of the company. Content marketing and developing thought leadership for Intense Technologies are her passions. She has spearheaded, and continues to drive the digital marketing initiatives at Intense.A management graduate in Marketing and IT, she has been recognized as one of the most talented marketing professionals in India by World Marketing Congress in 2014 and 2015.

    More Posts - Website - LinkedIn

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