What do you do when you’re craving for pizza? Well, there are many ways you could go about this. Since, you’re particular about how your pizza should taste, you could bake one from scratch – knead the dough, pluck fresh veggies, make your topping and bake it. But that takes time, effort and is not the best idea when you’re hungry! You could go to the supermarket, pick ready-made ingredients for the perfect pizza of your taste – not a bad idea at all. Continue reading Simplifying digital platforms for you…
With large tech giants like Amazon, Google etc., slowly entering into the banking space with e-payment options like Amazon Pay and Google Pay, customer expectations from banking services are changing. In fact, as per a recent report by Bain & Company, 54% of global respondents would trust a technology company more than a bank with their money. Given this scenario, banks will need to innovate and act fast in order to gain new customers, improve revenues and stay competitive. Continue reading 4 ways digital technology platforms help banks improve customer engagement
We all are in a technological bubble of the digital world. It is a connected environment of networking and communications. People love the transition to the digital world from the physical one. This has taken the customer experience to an all new level, and they are hungry for more.
Continue reading Unify All Disjointed Systems for An Enhanced Customer Experience
The technological advancements in the past few decades and their swift adoptions have not only revolutionized the business world, but also compelled senior executives to think tactically about how to prepare their organizations in meeting the expectations of digital customers.
Continue reading Can experimentation unlock awesome ways of engaging customers?
Defining the Omni-Channel Experience
Your customers are everywhere: in brick-and-mortar stores, sitting at desktop computers at home, in the workplace, or on the go with smartphones and tablets. They connect to your business through personal contact, web sites, and social media. To meet your customer expectations and provide them a superior experience you need a cohesive approach to interact and allow them to communicate easily with you. This is the omni-channel experience that thrives in the digital age and with technology-savvy consumers.
When businesses think about Omni-channel they think about the problem from their point of view – to communicate their message to the customer consistently through multiple channels. Some fail to realize that Omni-channel is not about them, it is about the customer: what they wish to do, which way they want to do it, and how they wish to consume the information and the services the company offers.
Continue reading What about Omni-channel experience is going wrong today? How do we make it right?