digital transformation

Simplifying- digital- platforms

What do you do when you’re craving for pizza? Well, there are many ways you could go about this. Since, you’re particular about how your pizza should taste, you could bake one from scratch – knead the dough, pluck fresh veggies, make your topping and bake it. But that takes time, effort and is not the best idea when you’re hungry! You could go to the supermarket, pick ready-made ingredients for the perfect pizza of your taste – not a bad idea at all. Continue reading Simplifying digital platforms for you…

Anisha Shastri

Anisha Shastri comes with a diverse experience of working with large enterprises, SMEs and startups. Along with working on innovative digital platforms, her expertise lies in building corporate and product strategies. Having consulted for large clients in the Telecommunications, BFSI and Health Care industries, she comes with immense domain knowledge in these industries and a strong passion to help enterprises adapt to platforms to build a competitive edge. She holds an MBA in Entrepreneurship from Babson College, U.S.A and a Bachelor of Engineering, Information Technology from Osmania University. Currently, Anisha handles business strategy and overseas growth for Intense.

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4-ways-digital-technology-platforms-help-banks-improve-customer-engagement-Image-min

With large tech giants like Amazon, Google etc., slowly entering into the banking space with e-payment options like Amazon Pay and Google Pay, customer expectations from banking services are changing. In fact, as per a recent report by Bain & Company, 54% of global respondents would trust a technology company more than a bank with their money. Given this scenario, banks will need to innovate and act fast in order to gain new customers, improve revenues and stay competitive. Continue reading 4 ways digital technology platforms help banks improve customer engagement

H. C. Madhavi

Madhavi has more than a decade of experience in working for enterprise software products companies in marketing roles. She is closely associated in research and client interactions to comprehend customer experience challenges and ways of addressing them proactively by re-aligning existing IT infrastructure. Responsible for consistency in brand across multiple channels for Intense Technologies and evolving best practices for delivering Omni-channel customer experience strategies for large telecoms, banks and insurance organizations. She has gained experience on adapting latest technologies like cloud, analytics and business process automation to enhance customer experience in fastest possible ways.She has a degree in marketing from a reputed business school in Hyderabad and has been instrumental in initiating and implementing digital marketing at Intense Technologies. She actively involves in all the marketing activities and is open to try new marketing methods to see Intense as a Fortune 500.

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760

The technological advancements in the past few decades and their swift adoptions have not only revolutionized the business world, but also compelled senior executives to think tactically about how to prepare their organizations in meeting the expectations of digital customers.
Continue reading Can experimentation unlock awesome ways of engaging customers?

Eduardo Silva

Eduardo has more than 16 years’ experience in the telecoms and IT industry, shaping next generation technology introduction and transformation. Currently leading Intense Technologies’ European region, he is invested in customers’ success with their digital customer experience to create more focused customer-oriented organizations.

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cohesive

Defining the Omni-Channel Experience

Your customers are everywhere: in brick-and-mortar stores, sitting at desktop computers at home, in the workplace, or on the go with smartphones and tablets. They connect to your business through personal contact, web sites, and social media. To meet your customer expectations and provide them a superior experience you need a cohesive approach to interact and allow them to communicate easily with you. This is the omni-channel experience that thrives in the digital age and with technology-savvy consumers.

When businesses think about Omni-channel they think about the problem from their point of view – to communicate their message to the customer consistently through multiple channels. Some fail to realize that Omni-channel is not about them, it is about the customer: what they wish to do, which way they want to do it, and how they wish to consume the information and the services the company offers.
Continue reading What about Omni-channel experience is going wrong today? How do we make it right?

Eduardo Silva

Eduardo has more than 16 years’ experience in the telecoms and IT industry, shaping next generation technology introduction and transformation. Currently leading Intense Technologies’ European region, he is invested in customers’ success with their digital customer experience to create more focused customer-oriented organizations.

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